Design

Bespoke Website Development

What is Bespoke Web Development?

In business software and digital services, the ‘right fit’ is also a much sought-after quality. But the value of purpose-built digital assets like websites and web applications goes a lot further than being unique and standing out. Bespoke web development is about creating online experiences that are a perfect fit for your brand, and also for the needs and preferences of your customers.

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Website Design

How website design can affect user experience

A company’s website is one of the most important components in their marketing strategy. Unlike external marketing campaigns, it is an expense that you are already covering. It is always on, unlike in-person interaction. And where advertising over mainstream media channels requires the consumer to purchase or subscribe to that media platform, they can find and access your website at no extra cost.

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Your Business Needs a Mobile-First Website – Here’s Why

Back in early 2017, something momentous happened in the history of the internet. During the first quarter of that year, for the first time ever, the volume of website traffic coming from mobile devices rose higher than the amount coming from desktop computers.

It was only a very slender margin at first. But it was a historical tipping point nonetheless.

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A Short Guide to Website Architecture (and Why it Matters to Your Business)

Build it and they will come. Well, it’s a nice sentiment. But sadly not one that works as far as websites are concerned.

With comfortably more than a billion sites on the web, it takes a good deal more than simply putting something online to guarantee the sort of traffic that makes a website successful. You have to know how

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Five Ways a Web Redesign Can Boost Your Business

For a growing number of businesses, their website is their shop window. It’s often the first (and perhaps only) touchpoint customers use to learn about your company, browse products and services, answer queries and make contact.

As such, your website plays a critical role in the customer journey – perhaps the critical role. Provide the right experience on your web pages and you will convert more of those browsers, researchers and query-makers into paying customers. Get it wrong, and would-be customers will simply go elsewhere.

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